When was the last time you had a genuine conversation with a brand? Chances are…
Strategy
Listening Intelligently 13 | Brand Storytelling 2025: The Death of the Single Narrative
Remember when a brand could tell just one story? Those days are as distant as…
Listening Intelligently 12 | The Anatomy of Super Brands: Why We Pay More for Love
What transforms a successful company into a super brand that commands not just premium prices, but unwavering devotion?
Listening Intelligently 11 – The Trump Brand: When Controversy Becomes Currency
What happens when controversy itself becomes the brand strategy?
The Great British Productivity Crisis: Time to Unleash Your Business
The latest blog written for Hello Finch client, PerfectRebel The UK is stuck in a productivity nightmare. While…
Wake Up! Your Business Isn’t Actually About Your Customers (Yet)
The latest blog written for Hello Finch client, PerfectRebel Let’s cut through the corporate BS: Most businesses are…
Listening Intelligently #10 | Reimagining Our Relationship with AI
The debate around artificial intelligence has reached a fever pitch. Headlines warn of mass unemployment, the erosion of human creativity, and the potential displacement of workers across industries. These concerns, while understandable, tell only half the story.
Listening Intelligently #9 | What’s in a Colour: A Kaleidoscope of Strategic Brilliance
**Disclaimer: No Pantone swatches were harmed in the making of this blog post…** It’s that…
Navigating Turbulent Times: The Future of Late Night Hospitality in the UK
The Changing Landscape of Social Experiences I stood down from The Revel Collective at Decembers…
Culture eats strategy for breakfast
Fur coat and nae knickers… the latest blog written for Hello Finch client, PerfectRebel In…